When Ulta does sales, they like to do them big – as in: many of them, dropped like water balloons on the yearly calendar, and lasting on average about three weeks.

Until now, it’s been all about the beauty. Sales on makeup, cosmetics, and brushes dominated the famous #21DaysofBeauty sales, so Ulta launched the Love Your Hair Sale Event: 20 days of extreme sales on the best hair products at Ulta.

Finally.

Ulta Love Your Hair Beauty Steals

I’m so bummed that I only found out about this a few days ago, and am only just now posting it! Fortunately, there is still a week and a half of major sales to keep me occupied.

For instance, today you can get 30% off of all Kardashian Beauty Haircare, and tomorrow you’ll find Alterna Haircare Bamboo Heat Protective Spray for over 50% off (only $12!) and 1″ GHD Flat Irons for 20% off!

Ulta Love Your Hair Styling Products

Other noteworthy sales include:

See the full calendar of sales on Ulta.com!

Probably watching Netflix.