These five indie brands may be unfamiliar to you, but they're dominating the world of Etsy beauty with their conscious packaging choices and oftentimes equally impressive ingredients. After all, an increased awareness of the effects of packaging go hand-in-hand with ...
I've been in a rut with makeup lately. Blame it on the fact that it's been over 100F every day all summer in Memphis--I've just really not been interested in any new products, not really feeling anything in my stash, ...
15+ indie brands have posted up their best and spookiest limited edition beauty collections for Halloween 2018. Explore the dark side of beauty while it's still here! ...
Disney is making some serious money moves lately (as if they need it), and in addition to maybe just outright buying Hulu, they've also teamed up with Colourpop to promote their Disney Designer collection. No animation or movie studio has ...
All of their products are cruelty-free and free from parabens, dyes, petroleum... If you're looking to migrate your makeup bag towards vegan and cruelty free products, Seraphine Botanicals has a wealth of options to offer. ...
If you've been through a Walmart within the last year while on a quest for new beauty, you've probably seen the striking black and white packaging of Kokie Cosmetics. They're a Maryland-born brand that's cruelty-free and takes inspiration from the ...
Remember when the only drugstore makeup for medium to dark complexions was the Queen Latifah collaboration with CoverGirl? Things are finally starting to change. Not only are black-owned beauty brands (BOBB, for short) highly celebrated in the beauty community, but ...
Late November of last year, the internet was amidst a kerfuffle. Climatologists and environmental scientists had come out of their labs to deliver a truth we all knew, but weren't ready to hear: glitter is really, really bad for the environment. ...
When I first stared buying indie makeup, the pots of loose (but beautiful) eyeshadows intimidated me. While I commit to learning how to apply them in their natural form, I've also been learning how to press them into makeup pans ...
The beauty industry loves to release "themed collections" - especially around the holidays. Major beauty brands come out with safe, cheerful, sexy themes while indie makeup brands come out with awesome Halloween collections like the Glowcus Pocus collection from Shiro ...
Ever since my makeup brush collection exploded and multiplied, I've felt a responsibility to actually use them all. I may or may not be guilty of getting makeup brushes because I feel like I'm "supposed" to have them... only to ...
Determining whether or not new beauty trends and products are worth the hype is getting harder and harder as marketing gets more efficient. I heard about micellar water through a group of beauty gurus I happened upon on Facebook, but ...
When I first saw the model/actress, Jaime King, she was "James King" and there was no possibly way she could get cooler. It was the mid-90s, she was 15 one of the top runway models for Christian Dior and Chanel, and ...
Over the last couple of months, I have been trying to take better care of my skin - not just the skin on my face, but also the other 95% that covers the rest of my body. I've admittedly been ...
I grew up splitting my time between two houses: one with a single father in it (we ate a lot of ice cream), and the other kept my mom and sister, whose skincare educations started in their early teens. I did ...
"Training Wheels" is a column that introduces new fashion/beauty addicts to classic must-have items from various locations, featuring one merchant per post. If you're not familiar with Lush Cosmetics, I strongly suggest you climb out of the rock you've been ...